Men's Biore Double Scrub Face Wash

Japan's most advanced men's face wash — KAO Men's Biore Double Scrub targets the two main texture problems in men's facial skin simultaneously with two different scrub particle types in a single formula. The first scrub type — a coarser exfoliant — addresses the build-up of dead surface cells that dulls skin tone and contributes to roughness; the second — a finer micro-scrub — penetrates into pore openings to loosen and lift embedded sebum and grime that single-type scrubs miss. This dual approach gives a more complete and balanced exfoliation than using either particle type alone, without the over-abrasion risk of stacking two separate scrub products. Men's Biore is KAO's dedicated men's skin care range, formulated for the thicker epidermal structure and higher sebum production typical of male facial skin. The face wash lathers vigorously and has a cooling, refreshing sensory profile — a deliberate choice for Japanese male consumers who associate clean skin with an invigorated sensation.

1. Wet the face thoroughly with warm water.
2. Squeeze a 2–3cm strip onto wet palms and lather between hands before applying to the face.
3. Apply to the face in circular scrubbing motions — focus on the T-zone, chin, and jawline where sebum and rough texture concentrate.
4. Scrub for 30–60 seconds; rinse completely with cool water, using the cool temperature to close pores after exfoliation.
5. Use 3–5 times per week — avoid daily use to prevent over-exfoliation; on non-scrub days use a gentler Men's Biore cleanser.

• Water — Base.
• Sodium Laureth Sulfate — Primary surfactant.
• Polyethylene Granules (coarse) — Mechanical exfoliant for surface dead cells.
• Cellulose Beads (fine) — Micro-scrub for pore-opening exfoliation.
• Glycerin — Humectant.
• Menthol — Cooling active.
• Fragrance (Parfum) — Clean aquatic-fresh scent.
• Citric Acid — pH adjuster.