Prime Liquid Eyeliner Rich Keep 01 Jet Black

Heroine Make Prime Liquid Eyeliner Rich Keep is the brand's highest-durability liquid liner, built around a super waterproof formula and dual-adhesion technology designed to keep color locked onto skin all day. Shade 01 Jet Black delivers a pure, deep black line via an ultra-fine 0.1mm brush tip for precise control, from thin daytime lines to sharp winged looks. A liquid-flow control adjuster keeps ink flowing evenly so lines glide on without skipping or flooding.

1. Rest your elbow on a flat surface for stability, then draw a thin line along the upper lash line, working in short strokes from inner to outer corner.
2. Build thickness gradually by layering strokes rather than pressing hard for one thick line.
3. For a wing, extend the line past the outer corner following your lower lash line's angle, then fill in the triangle shape.
4. Let the line air-dry for a few seconds before opening your eye fully to avoid transfer.
5. Remove at night with warm water and, if needed, a dedicated eye makeup remover for full waterproof coverage.

• Film-forming waterproof polymers — create a flexible, quick-drying film that resists tears, sweat, oil and rubbing.
• Dual adhesion technology — a brand-formulated two-part bonding system designed to lock pigment onto skin for long wear.
• Ultra-fine pigment dispersion — delivers a smooth, richly pigmented black line without dragging.

Full ingredients: Water, Black 2 (CI 77266), Butylene Glycol, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Styrene/Acrylates Copolymer, Acrylates Copolymer, 1,2-Hexanediol, Pentylene Glycol, Phenoxyethanol, Caprylyl Glycol, Sodium Hydroxide, Sodium Laureth-12 Sulfate, Ethylhexylglycerin, Sodium Dehydroacetate, C11-15 Pareth-7, Potassium Sorbate, Tetrasodium EDTA, Beheneth-30, Panthenol, Alcohol, Acrylates/Ethylhexyl Acrylate Copolymer, Methylparaben, Acrylates/Dimethylaminoethyl Methacrylate Copolymer, Polyquaternium-51, Propylparaben, Swertia Japonica Extract, Rosa Canina Fruit Extract, Sodium Hyaluronate, Disodium Phosphate, Potassium Phosphate, Succinoyl Atelocollagen