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Long & Curl Mascara Advanced Film 01 Jet Black
Cult-favorite film-type waterproof mascara with all-day curl hold and buildable length.
$8.89
🚚 Free shipping over $99 · Standard shipping $29
- From JapanJP-Direct
- AuthenticVerified
- 10–14 daysDelivery
All-day curl hold and dramatic length from a film-type waterproof formula that still washes off with warm water.
About this product
Heroine Make Long & Curl Mascara Advanced Film is the brand's original bestseller, combining a film-type base with waterproof, curl-locking technology since its 2016 launch. Shade 01 Jet Black delivers a glossy, true black with 5mm extension fibers that build length coat by coat. It resists water, oil and sweat all day, yet the film peels away easily with warm water and a facial cleanser.
How to use
- Curl lashes before applying for maximum hold.
- Apply the first coat from root to tip in a zig-zag motion to separate lashes and distribute fibers evenly.
- Add a second coat focusing on the center lashes for extra length and drama.
- Use the tip of the wand on lower lashes and outer corners for precision.
- Remove at night with warm water and a gentle facial cleanser — avoid harsh rubbing.
Ingredients
- Camellia seed oil — conditions and protects lashes with a lightweight seal.
- Royal jelly extract — nourishing extract included for lash care.
- Argan oil — adds softness and shine as it coats each lash.
- Rosa canina (rosehip) fruit oil — antioxidant-rich oil that helps keep lashes supple.
- 5mm long fibers — build length gradually with each coat for a dramatic lash line.
- Curl-lock & film-forming polymers — hold curl shape all day while resisting water and oil.
FAQ
How is this different from a regular waterproof mascara?
It combines a film-forming base with waterproof, curl-locking ingredients, so it resists water, oil and sweat like a waterproof formula but peels off more easily than typical waterproof mascaras.
Will my curl drop by the afternoon?
The curl-lock polymer complex is designed to hold curl shape all day, even in heat and humidity.
Does it clump with multiple coats?
The curved brush and film formula are designed to build length in layers without clumping when applied with a zig-zag technique.
🇺🇸 For US customers
Since its 2016 launch, Heroine Make's Long & Curl Mascara has been one of the most-repurchased J-beauty mascaras among Asian-beauty enthusiasts, repeatedly ranking high in @cosme's Best Cosmetics awards. The Advanced Film formula in 01 Jet Black pairs film-type, easy-off technology with genuine waterproof, curl-lock performance — length-building fibers included — giving it the durability of a drugstore waterproof mascara with a gentler take-off routine.
Heroine Make Long & Curl Mascara Advanced Film 01 Jet Black
$8.89