NEW
luxe Liquid Foundation 01
Lightweight, sweat-resistant liquid foundation with SPF26 PA+++ in the fairest shade.
$11.14
🚚 Free shipping over $99 · Standard shipping $29
- From JapanJP-Direct
- AuthenticVerified
- 10–14 daysDelivery
A lightweight, water-like liquid foundation that resists sweat and oil for up to 10 hours, stays smooth without transferring onto fabric, and provides SPF26 PA+++ sun protection.
About this product
media luxe Liquid Foundation is a lightweight, water-based liquid foundation from Kanebo's media line, formulated with 'urusara' (moist-yet-not-sticky) control to resist sweat and oil for up to 10 hours without looking cakey. Shade 01 is the lightest of the three-shade range (01/02/03), giving a bright, natural-looking base with SPF26 PA+++ sun protection built in.
How to use
- Shake well before use to blend the two-layer formula.
- Dispense a small amount and blend outward from the center of the face using fingers, a sponge, or a brush.
- Build up thin layers in areas that need more coverage; set with powder if extra shine control is needed.
Ingredients
- Sweat-resistant Film Formers — help lock the finish in place for up to 10 hours without breaking down in sweat or oil, per Kanebo.
- Oil-absorbing Powder — helps control shine so the texture stays smooth rather than greasy.
- Water-based, Two-layer Formula — a lightweight, water-like texture that blends thin and smooth onto skin (shake well before use). Full INCI ingredient list not published on official/retailer pages checked.
FAQ
Does this foundation transfer onto masks or clothing?
Per Kanebo, the formula is designed to resist transferring onto fabric even after wiping away sweat, thanks to its sweat-resistant film.
Does shade 01 suit fair skin tones?
Yes — 01 is the lightest of the three available shades (01/02/03), designed for fair to light skin tones.
🇺🇸 For US customers
For fans of Japanese drugstore base makeup, media luxe Liquid Foundation brings Kanebo's moisture-without-shine control technology to a lightweight, water-based formula — shade 01 is the fairest of the three-shade range, with SPF26 PA+++ built in, a feature common in J-beauty base makeup that's less standard on US drugstore shelves.
media luxe Liquid Foundation 01
$11.14