
Shirojyun Premium Penetrating Brightening Milk 140ml
Hada Labo Shirojun Premium Brightening Milk 140ml — brightening emulsion with five-HA system.
- From JapanJP-Direct
- AuthenticityChecked before shipping
ROHTO Hada Labo Shirojyun Premium Brightening Milk — brightening hydration milk
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About this product
A lightweight brightening lotion designed for a more even-looking tone while deeply hydrating the skin. Key ingredients include tranexamic acid and dipotassium glycyrrhizate. It absorbs quickly, leaving skin soft and moisturized.
How to use
- After cleansing, take an appropriate amount into your palm or cotton pad.
- Gently apply to the entire face.
- Pat lightly until fully absorbed.
Ingredients
- Tranexamic Acid
- Dipotasium Glycyrrhizate
- Nano Hyaluronic Acid — ultra-penetrating hydration molecule that deeply moisturizes the skin’s stratum corneum, improving softness and glow.
FAQ
Is it suitable for sensitive skin?
Yes, it is alcohol-free, fragrance-free, and gentle, but patch testing is recommended.
Can I use it daily?
Yes, it is designed for daily morning and night use.
🇺🇸 For US customers
US shoppers discovering Japanese beauty find that the texture, feel, and finish are genuinely different from what they're used to at Target or the local drugstore. Japan's premium brightening emulsion — ROHTO Hada Labo Shirojun Premium Brightening Milk 140ml is the moisturizing second step of the Shirojun Premium brightening routine, delivering Tranexamic Acid alongside a five-weight hyaluronic acid emollient system in a milky lotion format. After the Premium toner establishes the moisture and brightening foundation, this milk seals in that effect and adds its own emollient comfort layer — maintaining skin hydration throughout the day or overnight. For users who want a brighter, more even-looking complexion, this milk is the moisture step that allows the regimen to be maintained comfortably through all skin types and seasonal conditions. Packaging: 140ml.
The 140ml size suits the American value-consciousness around premium Japanese skincare: a brightening emulsion used daily across a full brightening routine.
Authentic, shipped direct from Japan — delivery in 10–14 business days from order placement (processing and shipping included), free shipping over $99 through October 30, 2026 (regular threshold: $149).