NEW
Prime Liquid Eyeliner Rich Keep 02 Brown Black
Precision Japanese liquid liner with a 0.1mm tip and long-wearing, warm-water-removable film.
$11.86
🚚 Free shipping over $99 · Standard shipping $29
- From JapanJP-Direct
- AuthenticVerified
- 10–14 daysDelivery
A precise, richly pigmented line in soft brown-black that resists smudging from tears, sweat and sebum all day, yet softens with warm water at night.
About this product
Prime Liquid Eyeliner Rich Keep is Heroine Make's precision liner built around an original blend of water-resistant polymers layered for double-strength adhesion. An ultra-fine 0.1mm brush tip and a liquid-control 'adjuster' let you draw a clean line in one smooth stroke, while the 02 Brown Black shade gives a softer definition than pure black.
How to use
- Starting from the inner corner, draw a thin line as close to the lash roots as possible.
- Follow the natural curve of your upper lid out to the outer corner, thickening slightly if desired.
- Let dry for a few seconds before opening your eye fully to avoid transfer.
- At night, remove with warm water first to soften the film, then follow with cleanser.
Ingredients
- Panthenol — conditions skin along the lash line as the liner wears.
- Sodium hyaluronate — helps keep the fine pigment film flexible instead of flaking off.
- Succinoyl atelocollagen — a conditioning collagen derivative for a smooth, comfortable feel.
- Rosehip fruit extract — soothing plant extract blended into the formula.
- Acrylates film-forming copolymers — create the rich, water-resistant black-brown film that resists tears, sweat and rubbing.
FAQ
Is this liner hard to remove despite being waterproof?
No — it's designed to hold up against tears, sweat and sebum during wear, but softens with warm water so you don't need a heavy-duty remover at night.
Is the brush tip good for beginners?
The 0.1mm ultra-fine tip is designed for precise control, which makes thin, close-to-lash lines easier even while you're still practicing your wing.
What does 'Rich Keep' mean for the color payoff?
The formula uses a doubled-up adhesive/film blend for rich color in a single stroke, rather than needing multiple layers to build opacity.
🇺🇸 For US customers
For fans of Japanese precision liners, Heroine Make's Rich Keep formula delivers the fine-tip control and long-wear film technology that put ISEHAN's eye makeup on the radar of J-beauty and r/AsianBeauty communities long before it reached Western shelves.
Heroine Make Prime Liquid Eyeliner Rich Keep 02 Brown Black
$11.86