NEW
Reihaku Hatomugi Medicated Lotion
Large-volume medicated hatomugi toner for daily moisturising with quasi-drug skin-conditioning benefits.
$13.10
- From JapanJP-Direct
- AuthenticVerified
- 10–14 daysDelivery
Large-volume medicated hatomugi toner for daily moisturising with quasi-drug skin-conditioning benefits.
About this product
Japan's generous daily moisture ritual with a medicated edge — Kumano Yushi's Reihaku Hatomugi Medicated Lotion combines the iconic hydrating power of hatomugi (coix seed) extract with a quasi-drug active ingredient, giving it a skin-conditioning credential that goes beyond ordinary toners. The large 500ml bottle is designed for liberal, full-face and neck application morning and evening — a practice rooted in the Japanese beauty tradition of layering moisture through generous lotion application rather than conservative dabbing. The fluid lotion absorbs quickly, leaving skin plump, soft, and ready for the next step in your routine. One of the standout value SKUs in the Reihaku Hatomugi line.
How to use
- After cleansing, pour a generous amount (500 yen coin–palm-fill) onto hands or a cotton pad.
- Press into the face starting from the centre outward.
- Layer a second application on areas prone to dryness (cheeks, forehead).
- Gently press and hold palms to face for 5–10 seconds to encourage absorption.
- Follow with moisturiser or serum.
Ingredients
- Coix Seed (Hatomugi) Extract — Signature botanical active; traditional moisture retention and brightening.
- Glycerin — Primary humectant; draws and binds atmospheric moisture.
- Sodium Hyaluronate — High-molecular hyaluronic acid; surface hydration.
- Allantoin — Quasi-drug soothing active; approved skin-conditioning ingredient.
- Betaine — Osmoprotectant; adds softness and moisture retention.
- Dipropylene Glycol — Solvent and skin feel enhancer.
FAQ
What does quasi-drug mean on a toner?
The allantoin active is government-approved for a specific skin-conditioning benefit beyond cosmetic.
Can I use it all over my body?
Yes — the 500ml size makes body application practical for dry legs or arms.
How much should I use per application?
Generously — Japanese beauty recommends not skimping on lotion application for best results.
Suitable for oily skin?
Yes — the lightweight watery texture is ideal for oily and combination skin.
Is it good to use under makeup?
Yes — let it absorb fully for 1–2 minutes before applying primer or foundation.
🇵🇭 For Philippines customers
Filipino skincare enthusiasts who've discovered the Japanese toner-first routine know that a generous, twice-daily application is the key to seeing results — and a 500ml bottle that doesn't run out after two weeks makes that habit sustainable on a Philippine budget.
Kumano Yushi's Reihaku Hatomugi Medicated Lotion pairs hatomugi (coix seed) extract's hydrating and brightening properties with a quasi-drug active ingredient — a government-approved skin-conditioning credential beyond ordinary toners — making it the workhorse first step after cleansing for skin battling daily UV, humidity, and aircon dryness.
Authentic, shipped direct from Japan — delivery 10–14 days, free over ₱3,000.
🇺🇸 For US customers
US shoppers discovering Japanese beauty find that the texture, feel, and finish are genuinely different from what they're used to at Target or the local drugstore. Japan's generous daily moisture ritual with a medicated edge — Kumano Yushi's Reihaku Hatomugi Medicated Lotion combines the iconic hydrating power of hatomugi (coix seed) extract with a quasi-drug active ingredient, giving it a skin-conditioning credential that goes beyond ordinary toners. The large 500ml bottle is designed for liberal, full-face and neck application morning and evening — a practice rooted in the Japanese beauty tradition of layering moisture through generous lotion application rather than conservative dabbing. The fluid lotion absorbs quickly, leaving skin plump, soft, and ready for the next step in your routine. One of the standout value SKUs in the Reihaku Hatomugi line. Texture: hydrating. Packaging: 500ml.
A well-known recommendation across r/AsianBeauty, r/SkincareAddiction, and beauty TikTok. Kumano Yushi's Reihaku Hatomugi Medicated Lotion pairs hatomugi (coix seed) extract's hydrating and brightening properties with a quasi-drug active ingredient — a government-approved skin-conditioning credential beyond ordinary toners — making it the workhorse first step after cleansing for skin battling daily UV, humidity, and air conditioning dryness.
Authentic, shipped direct from Japan — delivery 10–14 days, free shipping over $149.
Kumano Yushi Reihaku Hatomugi Medicated Lotion
$13.10