NEW
ever Lux Super Rich Shine Straight Beauty Rich Frizz-Smoothing Treatment
Melting frizz-care treatment with arginine and argan oil for smoother, sleeker hair.
$11.86
🚚 Free shipping over $99 · Standard shipping $29
- From JapanJP-Direct
- AuthenticVerified
- 10–14 daysDelivery
A melting treatment that smooths frizz and unruly strands for a sleeker, glossier finish.
About this product
LUX Super Rich Shine Straight Beauty Melting Frizz Care Treatment is a rich, melting treatment formulated with arginine, hydrolyzed keratin and argan oil to help smooth frizz and unruly, wavy strands. Its cream-rich texture spreads easily through hair, working to leave it smoother, glossier and easier to manage — even on humid days. Comes in a 300g bottle.
How to use
- After shampooing, gently squeeze excess water from hair.
- Apply through mid-lengths to ends and leave on for about 10 minutes.
- Rinse thoroughly with warm water.
Ingredients
- Arginine — An amino acid that helps condition and smooth the look of frizzy, unruly hair.
- Hydrolyzed Keratin — Helps fill in rough, damaged spots for a smoother hair surface.
- Glycerin — A humectant that helps hair hold onto moisture.
- Argan Oil — Coats strands to help control frizz and add shine.
FAQ
Will this treatment straighten my hair?
It's a smoothing frizz-care treatment that helps control unruliness and add gloss; it doesn't chemically straighten hair.
How long should I leave it on?
About 10 minutes is recommended before rinsing thoroughly.
🇺🇸 For US customers
This frizz-taming treatment is part of LUX's Japan-only Straight Beauty line, offering a different formula from LUX hair care sold in the US. Its amino-acid-and-argan-oil blend and rich, melting texture have made it a sought-after J-beauty import among r/AsianBeauty shoppers dealing with frizz and humidity.
Unilever Lux Super Rich Shine Straight Beauty Rich Frizz-Smoothing Treatment
$11.86