NEW
Color Shampoo Purple
Violet toning shampoo for brassy, bleached hair.
$18.25
🚚 Free shipping over $99 · Standard shipping $29
- From JapanJP-Direct
- AuthenticVerified
- 10–14 daysDelivery
Violet color-depositing shampoo that counters brassy, yellow tones on bleached hair.
About this product
plus eau Color Shampoo in Purple is a violet toning shampoo from the Japanese haircare brand plus eau, formulated for bleached hair that's turning yellow or brassy. A quick lather deposits cool violet tone while conditioning oils and keratin help keep processed hair feeling smooth.
How to use
- Wet hair thoroughly, then work an appropriate amount of shampoo into a lather.
- Leave on for about 3-5 minutes depending on how much toning you want.
- Rinse thoroughly; follow with the matching plus eau treatment for deeper conditioning.
Ingredients
- Hematein — deposits violet pigment to counter yellow/brassy tones on bleached hair.
- Hydrolyzed keratin — helps reinforce strands weakened by bleaching.
- Lanolin — conditions and softens processed hair.
- Meadowfoam, macadamia & broccoli seed oils — add slip and shine while cleansing.
- Lavender, rosemary & chamomile extracts — botanical conditioning agents.
FAQ
Will this lighten or bleach my hair?
No — it only deposits violet tone on already-bleached or lightened hair; it cannot lighten dark hair.
How often should I use it?
Most people use it 1-3 times a week depending on how much toning is needed, alternating with a regular shampoo.
Can I use it on dark, unbleached hair?
The toning effect will not show on dark bases — it's made for bleached or heavily lightened hair.
🇺🇸 For US customers
Purple shampoo is a staple for anyone maintaining bleached or ash-blonde hair, and plus eau brings a Japanese-formulated take — a quick-processing violet toner with keratin and lanolin conditioning built in, so upkeep between salon visits feels more like a treatment than a chore.
plus eau Color Shampoo Purple
$18.25